If you are a small business owner, you need to hire a digital marketing agency for your business today. Don’t pay heed to the rumours that you can take care of your digital marketing. You need to focus on other aspects of your business and let a professional digital marketing agency handle your digital marketing.
Wait!
You might get ripped off if you don’t know what your company needs and how a digital marketing agency can help you. Effective ROI is essential when it comes to every aspect of your business. So why should this aspect be any different?
Here is all you need to know about hiring the best-suited digital marketing agency for your business.
What Are The Digital Marketing Agency Services Your Business Needs?
The scope of digital marketing is vast and it handles everything from website optimization to kicking up sales for your online store. Before diving in, you need to understand that Online marketing is strategy based. However, no strategy will come to use, if your targets are not realistic.
This is something that we at ATop Digital, always stress on. Your projections and targets need to be realistic and achievable. This way you can see progress and feel that you have made a worthwhile investment.
Also, viral marketing is an aspect of digital marketing,but, this is something that we won’t be discussing in this blog. If you want all the information about going viral, please read our blog on viral marketing. You need to realize that there is no set process to go viral and it is also something that needs to be backed up with an excellent 360 digital marketing plan.
Here are all the things your digital marketing agency should do to get you on track.
Streamlined SEO for your small business
If you don’t know much about search engine optimization, it is a process by which your digital marketing agency targets specific keywords related to your business, so that when your potential customers search those keywords on popular SERPs, like Google, your product or service pops up. An optimized SEO will ensure that your product or service rank on popular SERPs. Sounds simple right?
This is what your digital marketing agency needs to focus on primarily. If your online store is not visible to your customers, they will be unaware of your existence. Our stellar team at ATop, ensure that we are constantly streamlining your SEO so that you have the potential of ranking higher and ultimately outranking your competitors.
It does not just happen out of the blue, there is a specific process to this and several cogs to the machine which need to operate in tandem to get the best results.
Content Marketing
This is integral to your SEO strategy. You need to be writing engaging, informative and educating content to catch the attention of your target audience. Without a specific content strategy, your potential customers will bounce off your landing pages even before you get to show them what you are offering.
Content in the form of Onsite and Guest blogs is essential for your website. Our content team makes sure that you never run out of relevant and SEO friendly content. Also, we ensure that guest blogs about your business and services are posted on relevant and influential websites to generate more traffic to your website.
From blogs to social media to landing pages, content is something that is inevitable and needs to give out the right information in the best possible way. We realize this and deliver this every single time.
Enhanced UX and UI for Mobiles
Your website needs fast loading pages and mobile optimization. Most of your customer base will be accessing your site using mobile devices. We make sure you’re at the helm of your game, with lightning-fast pages and strategically placed Call to Action (CTA) buttons all over your website.
Brand Awareness
Without branding, your products and services are not recognizable and easily forgotten. Creating brand awareness ensures a lasting impression of your product or service on your customers.
We will ensure that you are at the right place at the right time, with PPC ads, social media campaigns and email marketing. Your brand needs to get out there and we will make sure that it does.
Social Media Content Curation and Strategy
It is a given fact that 42% of all internet users find new brands on social media. If your business is not on social media, you can rest assured that your consumers and competitors are. We will initiate content curation and scheduling of your social media posts. Your content needs to be customized for different social media platforms. Our content team comes up with unique, relevant and personalized content so that your audience always feels a strong connection with your brand. Along with content curation, we will run ad campaigns and PPC ads to ensure that your brand gets the right push and turns up in front of the right people.
Email Marketing
Email marketing is one of the most effective ways to showcase your brand and also maintain a lasting relationship with your audience. According to Orbelo, for every $1 you spend on email marketing, you can expect an ROI of $42.
Sending out curated and well-written emails is something that we stress on and will take care of for your business.
Brand Reputation
It is essential to keep a pristine reputation online. It is important to address customer complaints and comments to ensure your customers always trust you. Online reviews are an excellent way to create a good brand image. Most people look at reviews when shopping online. FAQs and Quora troubleshooting are also a great way to establish a trusting relationship with your customers.
Amazon Marketing Services
With our Amazon Marketing Services, we can boost rankings and trigger sales. We make sure that your product acquires a high ranking on Amazon SERPs. We make sure the following are in order
- Optimization of Amazon A9 to boost SERPs ranking.
- Running various PPC(pay-per-click) ads like sponsored ads, headline ads, and product display ads.
- Increase the organic conversion rate of listings over some time
Why is ATop Digital the Best Digital Marketing Agency for Your Business?
We believe in showcasing our work and our long line of satisfied clientele will tell you that we are the right company for your business. There are several reasons for this
- We develop a thorough understanding of your business and identify places where you are lacking and also the right customer base.
- We work on realistic goals, which allows you to see and monitor progress.
- We share detailed SEO reports to showcase the progress your business has made.
- Without ROI there is no real monitoring of progress, you can have an optimized online store with the best content, but you need to see active sales. From lead generation to active sales, we ensure that you see conversions at the earliest.
- We build realistic projections so that you know where your business is headed and where you are going to be
- We believe in being transparent with our clients, all businesses don’t work the same way and don’t see progress in the same way. We will keep you in the loop about everything and every strategy that we implement.
- It is your business at the end of the day and your active involvement is essential. We always like to keep our clients informed about what we are doing and whether on board with the idea or not
So what are you waiting for? Contact us today and find out about our digital marketing services.
